The Dome
14 George Street, Edinburgh, EH2 2PF
Award winning bar, restaurant, private dining and meeting rooms based in the city centre.
BEFORE: The Dome Website, May 2013
This website was not optimised for mobile, images were not formatted correctly it was not collecting customer data or able to sell products on line.
We redesigned this in three stages. See the latest version below.
AFTER: The Dome Website, December 2020
We redesigned this website using Wix. We chose Wix for many reasons, including its inbuilt CRM system which allows the team to efficiently communicate with their customers and manage any enquiries though various forms and systems. Wix also offers built in email marketing with easy to access statistics on how customers engage with the business. Finally, it is easy to grant access to users, and to edit any of the website elements from images to text and videos.
We set up Google Analytics to track visits, page views, time spent on site and visitor details including location, age, interests and much more.
We set up Google Ad Words to run campaigns to increase awareness / visibility online and create targeted campaigns for menus launches and our online products.
In November of 2020 we also set up an e-commerce store that has been a huge success so far.
Web design
Branding
Videos
The Dome Reopening
August 2020
We created a short video to raise awareness about the Dome's reopening after the first coronavirus lockdown in August.
Facebook stats:
Engagement:
Shares:
Views
Link Clicks:
989
148
2.4k
1.5k
The Dome Christmas
November 2020
We created a short video to raise awareness about Christmas at The Dome during level 3 coronavirus restrictions.
Facebook stats:
Engagement:
Shares:
Comments:
Reactions:
Link Clicks
Views:
15.2k
1.3k
4.4k
9.5k
43.3k
222.4k